When launching each collaboration, the YRSA team, led by a senior consultant based in your field of industry, will take the necessary time to gain a full understanding of your brand and its needs.
This multi-tiered process is the foundation of each tailored approach offered to our clients and this audit stage is meant to define, inspire and challenge your brand story or outline as well as the ambitions laid out for the brand.
2. High performance and tailor-made solutions
Our savoir-faire covers the entire communications value chain, from strategic advice to assessing and monitoring performance.
In corporate communications and brand positioning.
Brand strategy and architecture
Positioning, identity, brand territories, denominations, brand workshops, logos and graphic guidelines, advertising campaigns, etc...
All categories of media - international, national and regional, generalist, economic and trade, multisectoral.
Digital strategy and communications
Websites, SEO, dedicated digital platforms, social media campaigns, monitoring.
Press releases, international results announcements, annual reports, mergers and acquisitions, general meetings, press conferences.
Reactive and proactive crisis management, audits, monitoring, 24/7 availability, coaching of Leaders or Principals, media training, support for return to "business as usual", design and implementation of best practice.
Storage and transmission of information in a decentralized, transparent, secure manner. Initiation, training and advice.
Managerial communications, internal dynamics, internal news agencies, events and internal conventions, newsletters, internal announcements.
Corpus and storytelling, narratives, external and internal publications, presentations, slideshows, speeches, opinion pieces, articles, interviews, blogs, etc...
Measuring and monitoring the impact of communications operations (external and internal), design of KPI dashboards.
Design and management of reputation and image barometers.
Advertising campaigns, PR and reputation campaigns, social media, activation of supportive communities within the scope of all stakeholders.
Corporate books, leaders' biographies and printed works, interview books, memoirs, corporate anniversary books.
Conception, strategy, print, digital, video, google ads, facebook ads, etc…